{"id":17258,"date":"2020-10-06T14:08:09","date_gmt":"2020-10-06T21:08:09","guid":{"rendered":"https:\/\/otmk.wpengine.com\/?p=17258"},"modified":"2023-10-10T12:03:23","modified_gmt":"2023-10-10T19:03:23","slug":"outsourced-marketing-manager","status":"publish","type":"post","link":"https:\/\/www.outsourcemarketing.com\/blog\/outsourced-marketing-manager\/","title":{"rendered":"Do I need a Marketing Manager?"},"content":{"rendered":"[vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text]One of the perks of being part of an outsourced marketing agency is that we\u2019re expected to question the status quo, and get to work with clients who do too. By doing things a little differently<\/a>, and by being media and discipline neutral, we continually have the opportunity to explore new ideas and paths.<\/p>\n

We regularly hear from people who are using a challenge\u2014or an upheaval\u2014as an opening to examine what is and isn\u2019t working. And when it comes to the issue of marketing leadership, sometimes it\u2019s time to break the mold. Here are a few common crisis lightbulb moments.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”]

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\u201cMy marketing director just gave notice.\u201d<\/h4>\n

Help! Everything\u2019s just gotten to a good place, and the last time you had to replace your marketing director the process took six months\u2014and that doesn\u2019t even include onboarding and training time. Or the cost! Studies show<\/a> that hiring an employee can cost between six months to two full years of the position\u2019s salary.<\/p>\n

The struggle is real.<\/span><\/p>\n